By Jeff Pederson – Pedal Down Promotions
The fourth annual Lakeshore Book Show and Author Signing Presented by Pedal Down Promotions will bring 27 authors to 3 Sheeps Brewing Company in Sheboygan, Wis. on Saturday, November 1 from 11 am. to 3 p.m. – Pedal Down Promotions photo
(PEDAL DOWN PROMOTIONS) October 13, 2025 – A diverse lineup of authors is on tap for the fourth annual Lakeshore Book Show and Author Signing at 3 Sheeps Brewing Co. in Sheboygan, Wis., on Saturday, Nov. 1.
This year’s show will allow book enthusiasts of all ages and interests to meet a broad range of authors and purchase a wide array of books rooted in varied genres.
Running from 11 a.m. to 3 p.m. with free admission, 27 local and regional authors will be on hand for the annual event with 3 Sheeps Brewing serving as the host venue for the first time in 2025.
The nonfiction and fiction books showcased at this year’s show cover a wide range of topics, including true crime, personal memoir, travel, murder mystery, auto racing, self-help, military history, romance, Christian/inspirational poetry, medieval fantasy, comic books, children’s stories, and more.
Popular true crime and motorsports author Joe Verdegan of Dunbar, Wis., who wrote the Amazon No. 1 true crime best-seller “The Reformatory – Tales from Green Bay’s Maximum Security Prison” in 2020, is scheduled to return to the show for the fourth consecutive year. In addition to his acclaimed true crime book, “The Reformatory,” which details prison life at the Green Bay Correctional Institute, Verdegan has also released six additional books covering the Wisconsin and Upper Michigan auto racing scene during his fruitful career as an author.
This year, Verdegan will be taking pre-orders for his highly anticipated new book, “The Monfils 6 Case – 30 Years Later,” which is scheduled for release on Dec. 6. The book details one of the highest-profile cases in Brown County history in which six Green Bay paper mill workers were convicted in the 1992 death of Thomas Monfils.
The following authors are also scheduled to be on hand with copies of their books for sale during the event.
Michael F. Dilley of Manitowoc, Wis. (military and war history author of “GALAHAD – A History of the 5307th Composite Unit,” “Elite Warriors: 300 Years of America’s Best Fighting Troops,” “Behind The Lines: A Critical Survey of Special Operations in World War II” and “Rangers, Scouts and Raiders: Origin, Organization and Operations of Selected Special Operations Forces” and “A Basic Introduction to Magic”).
Victoria Hamel of Los Palos, Ill. (author of the Marley Creek Romance Series featuring “No Gouda Without You,” “Too Kölsch For Comfort,” “Is This Love Fur Real?” “It App-ened One Night” and “Your Mr. Brightside”).
Katherine S. Hansen of Sheboygan, Wis. (personal memoir and author of “A Confluence of Rivers – A Memoir Through Digital Love Letters”).
Andrea C. Heckner of Janesville, Wis. (crime and suspense novelist and author of “The Farm – Secrets in the Heartland Book 1,” “Dismantling the Farm – Secrets in the Heartland Book 2,” “Remembering the Farm – Secrets in the Heartland Book 3,” “School Days-Secrets in the Heartland Book 4” and “Battered: Secrets in the Heartland-Book 5”).
Lori Helke of Kiel, Wis. (travel guide author of “100 Things to do in Sheboygan Before You Die” and “Wisconsin Harbor Towns-The Ultimate Wisconsin Road Trip and children’s book author of the “Beatrice the Little Camper” series).
B.T. Lane of Manitowoc, Wis. (poetry and self-help author of “Vernacular: A Collection of Poetry” and “Smashed: A Memoir of Alcoholism and Recovery”).
Joann Luke of Kohler, Wis. (children’s book writer and illustrator of “Pudge”).
Audrey Lynden, Bayside, Wis. (author of the Brit Brothers romance book series set in locations throughout Wisconsin, including Sheboygan and Milwaukee, “The Artful Bargain,” Baileys Harbor, “To Sense a Passion,” Baileys Harbor and Elkhart Lake-Road America “Freefalling in the Moonlight”).
Karen Meyer of Plymouth, Wis. (author of 17 children’s and young adult books, including, “Try to Catch Me,” “Papa Bear’s Fence,” “The Knight and the Evil Magician,” “Looking Forward to Christmas,” “Charlie and Chubby,” Ferdinand the Frog Prince,” “A Rooster Saw It All,” “A Valentine Heart” and “Teddy the Matchmaker”).
S.C. Mitchell of Sheboygan, Wis. (science fiction, fantasy, and romance author of several book series, including “Xi Force,” “Destiny,” “Destiny’s Legacy,” “Heavenly Wars,” “Demon Gate Chronicles,” and “Amulet of the Fallen God”).
Linda Jane Niedfeldt of Fond du Lac, Wis. (junior high-children’s historical fiction author of “Red as in Russian, Measles and Love,” “Green as in Springtime, New Life and God’s Will,” “White as in Christmas Snow, a Candle’s Glow and Heaven’s Robe,” “Gold as in October Sunsets, a Stray Dog and God’s Good Plans” and “Blue as in Sad Goodbyes, Changing Sky and Wedding Ties”).
Debra Oas of Kenosha, Wis. (author of five Cryptid Murder Mysteries featuring a different cryptid creature and taking place in various locales where she has lived – Lake Superior in Michigan’s Upper Peninsula “Sinister Bay,” Whitewater “Whitewater Witch,” Colorado “Mountain Walker,” northern Minnesota “Rune Stone Curse” and coastal North Carolina “Coastal Menace”).
Bonnie Paruch of Oshkosh, Wis. (children’s book author of “The City Ever Green”).
Robert L. Rogler of Kiel, Wis. (medieval fantasy author of “Heart of Light Book One – Madea’s Fate,” “Witch’s Valley Book Two – Madea’s Fate,” Shadows of Fate Book Three – Madea’s Fate,” and “Rendered Soul”).
Gail Scoates of Fond du Lac, Wis. (religious, self-help, animal causes author of “Paws, Purpose and Possibilities: How Therapy Dogs and Faith Healed my Heart,” “Paws, Purpose and Possibilities: How Therapy Dogs and Faith Healed my Heart,” “Gratitude and Reflection: Paws and Purpose for Everyday” and “Whiskers, Wags, and Woofs: Poems and Heartfelt Essays for Dog and Cat Lovers”).
L. Sutton Schleicher of Oconomowoc, Wis. (contemporary young adult novelist and author of “The Long December” set in the suburbs of Madison).
Shannyn Schroeder of Hanover Park, Ill. (romance novelist and author of the O’Leary Family, O’Malley Family, Doyle Family, Hot and Nerdy and Daring Divorcees series and standalone titles “Meeting His Match” and “Between Love and Loyalty”).
Rodney Schroeter of Random Lake, Wis. (comic book writer, biographical essayist, designer, and author of editor of “A Visit with Norman F. Pettingill” and editor of “Mission of Benevolent Greed,” “Human Interest Stuff,” “Aluminum Currents” and The Plymouth Review Current monthly newspaper).
Jason Schubert of Sheboygan, Wis. (romance author of “Seasons of Intimacy”).
Beth Stensvold of Sheboygan, Wis. (whimsical and educational children’s book author of “Hunting the Maybee,” “Big Mistake,” “Hippos are Fun,” and “What Would You Do?”).
Deb Vande Voort of Green Bay, Wis. (author of “Stories of Cabin: Lake Superior” focusing on the many dynamics of family relationships.).
Lisa Vihos of Sheboygan, Wis. (historical fiction novelist and author of “The Lone Snake: The Story of Sofonisba Anguissola,” “5-7-5 A Daily Haiku Journal” and “100 Thousand Poets for Change: 10+ Years of Poetic Activism” and poetry book author of “Fan Mail from Some Flounder,” “From Everywhere a Little: A Migration Anthology” and “Van Gogh Dreams.” Her newly released poetry book “Sheboygan Occasions” will also be available at the show).
Mary T. Wagner of Sheboygan, Wis. (slice-of-life blog essayist and author of “Of Bairns and Wheelie Bins,” “When the Shoe Fits – Essays of Love, Life and Second Chances,” “Running with Stilettos,” “Heck on Heels” and “Fabulous in Flats,” as well as the “Finnigan the Circus Cat” series of children’s chapter books (“Finnigan the Circus Cat,” “Finnigan and the Lost Circus Wagon” and “Finnigan the Lionhearted”).
Robert C. Weber of Sheboygan Falls, Wis. (98-year-old author of “The Significance of the Insignificant” personal memoir).
A.L. Wilder of Waupun, Wis. (dark romance and true crime novelist of the Legacy Series, featuring “Forged in her Fire” and “The Girl in Smoke”).
S.L. Wilton of Birnamwood, Wis. (Arthurian fantasy novelist and author of epic fantasy novels, “On Orion’s Shoulder,” “Crows and Wyverns,” and “Queen of Crows”).
The fourth annual Lakeshore Book Show and Author Signing Presented by Pedal Down Promotions will take place at 3 Sheeps Brewing Company in Sheboygan, Wis. on Saturday, November 1 from 11 a.m. to 3 p.m. – Pedal Down Promotions photo
The 3 Sheeps Brewing Co. taproom will be open with drinks available for purchase throughout the event.
All attendees will be eligible to win various door prizes just for entering the show.
Additional and up-to-date information on the fourth annual Lakeshore Book Show and Author Signing can be found on the Lakeshore Book Show and Author Signing Facebook event page, as well as the Pedal Down Promotions Facebook, X, and Instagram social media pages, or by contacting Jeff Pederson of Pedal Down Promotions via email at pedaldownpromotions@gmail.com or by phone at 920-323-7970.
Pedal Down Promotions is a full-service public relations and media services company devoted to helping its clients effectively communicate with targeted audiences through press releases, newsletters, profile and feature articles, website and social media content development, printed media, editing and layout, graphic design, and book publishing services.
For more information on Pedal Down Promotions, email pedaldownpromotions@gmail.com, visit www.pedaldownpromo.com, or call 920-323-7970.
